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One of the jobs on my "new business to do" list is to write templates, so as customers present themselves, we have got the required processes ready to support their needs.
I'm trying to be proactive in producing, as far as is possible, action plans, timelines, frameworks, training slide decks and aide-memoirs. However, it was recently pointed out to me that, admirable though this is, I'm not actually doing any "sales".
As an SBL, I've never had to "sell" a product or service, and I'm finding it daunting. I can't keep putting it off though. On Thursday, I was very fortunate to hear Anthony Bennett speak at the South Gloucestershire School Business Leaders Group. He was so inspiring. I'm not usually a crier at emotional stories or films, but even I had to bite my lip. If you get the opportunity to hear him speak - definitely say "yes".
His workshop on team work and positive thinking gave me a good tip. Just resolve to send 5 emails per day which are focused on selling your services, and build the number you send as you become more confident. So, starting tomorrow. I'm going to do just that. Watch out world - here we come! |